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Hosted by longtime dealers Tim Pohanka, Chris Lenckosz, and Jason Cole, Tour Detour takes the conversations that happen every day in dealerships and lets the road answer them. No scripts. No marketing spin. Just honest experiences behind the wheel.
That philosophy feels familiar to us. Every day, dealerships rely on Dealer Image Pro to present their inventory with professional, consistent photography that gives shoppers confidence before they ever step onto the lot. Great merchandising doesn’t create trust—it reveals it.
What Is Tour Detour?
Tour Detour is built around one simple idea: put automotive opinions to the test.
Instead of debating reliability, ownership costs, or vehicle myths online, the hosts buy the cars, drive the miles, and let the results speak for themselves.
Season 1, The Good, The Bad & The CVT, followed three high-mileage Nissans across 1,500 miles of demanding terrain, exploring one of the industry’s most talked-about topics with honesty, humor, and firsthand experience. It wasn’t about proving anyone right. It was about giving viewers something more valuable than opinions—real-world perspective.
Question for Tim: What did Season 1 teach you about the value of authentic automotive storytelling?
Season 2: The German Job
Season 2 heads south with a new challenge.
The German Job follows a group of high-mileage German vehicles across more than 1,000 miles of backroads, mountains, mud, and everything in between. German vehicles have always sparked strong opinions. Some buyers see engineering and performance. Others focus on repair costs and long-term ownership. This season puts those assumptions where they belong—on the road. Rather than asking viewers to trust someone else’s opinion, Tour Detour shows exactly what these vehicles can handle under real driving conditions.
Question for Tim: What can viewers expect from Season 2?
Why We’re Supporting Tour Detour
Dealer Image Pro exists to help dealerships build buyer confidence through better vehicle presentation. Professional photography, consistent merchandising, and accurate inventory create stronger first impressions and more confident shoppers.
Tour Detour is built on the same principle. When people can see the experience for themselves, they don’t have to rely on assumptions.
Whether it’s a customer shopping online or a viewer watching a road trip unfold, authenticity builds trust. That’s why sponsoring Tour Detour made perfect sense for us. It’s dealer-driven, honest, entertaining, and focused on the conversations that matter to buyers.
Moments to Watch
The best moments in Tour Detour are never planned. They’re the unexpected challenges that reveal how the vehicles—and the people behind the wheel—respond when conditions get tough.
Season 2 delivers plenty of those moments.
Question for Tim: Without giving too much away, what’s one moment viewers won’t want to miss?
Question for Tim: What surprised you most while filming this season?
Looking Ahead
The automotive world will never run out of questions worth testing.
Every vehicle has a reputation. Every dealership hears the same customer concerns. Every road trip uncovers something unexpected.
That’s what makes Tour Detour compelling, and it’s why Dealer Image Pro is proud to support it.
Whether you’re filming a cross-country adventure or merchandising inventory online, trust begins with showing people the real story.
Question for Tim: What’s next for Tour Detour after Season 2?
Question for Tim: Is there another automotive myth or road trip you’ve already started planning?
Watch Tour Detour on Driven & YouTube
Season 1 is streaming now, with Season 2 coming soon to Driven & YouTube.
Dealer Image Pro is proud to support content that reflects the values dealerships care about most—authenticity, professionalism, and earning customer trust.
Because whether it’s on the road or online, every great vehicle story deserves to be presented the right way.